After reading and understanding the lighting text submitted to my information for sales transactions carried out on the internet by Polin Yapı ve Reklam Malzemeleri Anonim Şirketi (it will be referred to as Polin Yapı), my identity information, telephone number and e-mail address in the lighting text are carried out, the goods and service processes, advertisement-campaign – to carry out promotional processes and to be processed by the data controller, to transfer my personal data in question to affiliates, subsidiaries and group companies for the purpose of carrying out advertising-campaign-promotion processes, to introduce goods and services to me in accordance with Article 6 of the Law No. 6563 on the Regulation of Electronic Commerce, I accept the sending of commercial electronic messages with the aim of marketing, promoting its operation or congratulating and wishing, or informing and warning about my debt.
Polin Yapı attaches great importance to ensuring the security of your personal information, whether you use our website or in other ways. The “Personal Data Protection Law” numbered 6698 has entered into force. We would like to inform you about the aforementioned legislation and some definitions specified in this legislation:
Personal data: Any information relating to an identified or identifiable natural person,
Processing of Personal Data: Obtaining, recording, storing, preserving, changing, rearranging, disclosing, transferring, taking over, making available personal data by fully or partially automatic or non-automatic means provided that it is a part of any data recording system, all kinds of operations carried out on the data, such as the classification or prevention of its use,
Law on Protection of Personal Data: Law No. 6698
Data processor: The natural or legal person who processes personal data on behalf of the data controller, based on the authority given by the data controller,
Data registration system: The registration system in which personal data is processed and structured according to certain criteria,
Data controller: It refers to the natural or legal person who determines the purposes and means of processing personal data and is responsible for the establishment and management of the data recording system.
EXPLANATION TEXT ON THE PROTECTION OF PERSONAL DATA
This disclosure text has been prepared by Polin Yapı as the data controller within the scope of the Article 10 of the Law on Protection of Personal Data No. 6698 and the Communiqué on the Procedures and Principles to be Complied with in Fulfilling the Obligation to Light.
You can always use this Clarification Text within the framework of the changes that can be made in the current legislation; We reserve the right to update the relevant texts at any time within the framework of changes in the purposes of processing and transferring personal data and the collection methods.
Your personal data processed within the scope of this Clarification Text are as follows:
·Identity: *name – surname, *T.C. identification number, *tax identification number;
·Contact:*phone number, *work address,*home address *e-mail address;
·Finance: *bank information, *e-invoice information;
·Other Data: * customer transaction data, * legal transaction data, * log record of transactions made on the website, name and district data received at the time of online order, * data processed by membership activities in case of membership.
1. Protection of Personal Data and Purpose of Consent and Position of Data Controller of our Company:
Our shopping site has the title of “data controller” within the scope of Personal Data Protection Law No. 6698 (“Law”) in terms of personal data regarding customers, and to inform customers about personal data processing activities carried out by our shopping website in accordance with this Law on Protection of Personal Data and Consent, and It is aimed to obtain their explicit consent for the situations specified in article 3 below.
Provided that it is not used outside of the purposes and scope determined by this Clarification Text, it will be processed within the conditions specified in the Law No. 6502 on the Protection of the Consumer, other relevant legislation and Articles 5 and 6 of the Law, by taking technical and administrative measures regarding data security. Your personal data in question will be kept for the period required for the purpose of processing, provided that the legal storage period is not exceeded, and will be destroyed when this period expires.
2. Personal Data to be Processed with the Explicit Consent of Customers and Purposes of Processing:
For the following cases where the personal data processing conditions in Articles 5/2 and 6/3 of the Law cannot be met, the express consent of the customers is required for the processing of personal data by our Shopping site.
3. Purpose of Processing Personal Data of Customers:.
Personal data belonging to customers are processed within the framework of the personal data processing conditions and purposes set forth in Articles 5 and 6 of the Law below. Personal data of customers;
· To carry out the necessary work by the business units and to carry out the relevant business processes in order to benefit the relevant people from the products and services offered by our shopping site,
· To carry out the necessary work by the relevant business units for the realization of the commercial activities carried out by our shopping site and to carry out the related business processes,
Planning and execution of commercial and/or business strategies of our shopping site,
Planning and executing the activities necessary to ensure the legal, technical and commercial-occupational safety of the relevant persons who have a business relationship with our shopping site, and to customize the products and services offered by us according to the tastes, usage habits and needs of the persons concerned, and to recommend and introduce them to the relevant persons,
Establishment of possible rights and claims of the related parties
· Providing information to authorized institutions based on legislation
· Creation and follow-up of visitor records
We fulfill our obligations within the scope of the Law on the Protection of the Consumer, the Law on the Regulation of Retail Trade and other legal regulations by our branches, call center, affiliates on behalf of our Company, or through our websites and social media pages or through all kinds of channels including but not limited to to ensure that,
To provide better service to customers, to provide and offer various advantages, to provide information about sales, marketing, information, promotions, to provide information about campaigns and conditions, to conduct surveys, customer satisfaction research, to speed up your purchases, to receive and deliver your orders,
Creating campaigns for customers, cross-selling, target audience determination,
Carrying out activities to increase the user experience by tracking customer movements, developing the operation of the website and mobile application of our shopping site and personalizing it according to customer needs, conducting direct and indirect marketing, personalized marketing and remarketing activities, personalized segmentation, targeting, analysis and Carrying out internal reporting activities, market research,
Planning and executing the sales and marketing processes of our shopping site’s products and/or services, including for the purposes of planning and executing customer satisfaction activities and planning and executing customer relationship management processes, establishing loyalty to the products and/or services offered by our shopping site, and/or It can be processed and shared with the parties specified in this Personal Data Protection Text, in line with the approval of the Customer within the scope of planning and execution of
Our Shopping Site; has the right to associate the behavior of the user on the site with a cookie in the browser, even if they are not a member, for the purpose of online behavioral advertising and marketing, and to define remarketing lists based on metrics such as the number of pages viewed, the duration of the visit and the number of target completions. Then, targeted advertising content may be shown to this user on the site or on other sites in the Display Network, based on the interests of the users. During the redirection of Google ADS ads to our Shopping Site, Google may place cookies on users’ browsers or read the cookies contained in them or use web beacons to collect information.
4. Transfer of Personal Data of Customers:
To carry out the necessary work by the business units in order to benefit from the personal data of the customers, the products and services offered by our shopping site, and to carry out the relevant business processes, to carry out the necessary studies by the relevant business units for the realization of the commercial activities carried out by our shopping site, and to carry out the related business processes, Planning and executing the commercial and/or business strategies of our shopping site, ensuring the legal, technical and commercial-occupational security of our shopping site and the related persons who have a business relationship with our shopping site, and customizing the products and services offered by our shopping site according to the tastes, usage habits and needs of the persons concerned. Company stakeholders, companies within the framework of the personal data processing conditions and purposes specified in Articles 8 and 9 of the Law, including the planning and execution of activities necessary for the recommendation and promotion to the relevant persons. Company officials, affiliates, business partners, suppliers, shareholders, legally authorized public institutions and organizations and private institutions.
The User’s Name and Contact Information may be shared with payment institutions for the purpose of identity verification pursuant to the payment institution framework agreement to be approved at the payment stage and in accordance with the Regulation on the Prevention of Laundering Proceeds of Crime and the Financing of Terrorism, published in the Official Gazette dated 9 January 2008 and numbered 26751.
Our Shopping Site will be able to transfer personal data to third parties in the country as well as abroad, provided that the conditions stipulated in the Law No. 6698 are met within the above-mentioned purposes.
5. Collection Method and Legal Reason of Personal Data:
Your personal data is collected by us automatically and/or non-automatically, in writing or electronically. Information collected from you at different times or in different ways, such as information collected by us online and offline, can be matched and used pursuant to the Law and this Clarification Text. In this context, your personal data will be collected in order to be processed and transferred within the framework of the personal data processing conditions and purposes specified in Articles 5 and 6 of the Law and in line with the legal reasons and purposes set forth in this Clarification Text.
6. Rights of Customers as Personal Data Owners:
Data owners pursuant to Article 11 of the Law; (i) to learn whether personal data about them is being processed, (ii) to request information if their personal data has been processed, (iii) to learn the purpose of processing personal data and whether they are used in accordance with its purpose, (iv) to which personal data is transferred in the country or abroad. knowing the third parties, (v) requesting the correction of personal data in case of incomplete or incorrect processing and requesting the notification of the transaction made within this scope to the third parties to whom the personal data has been transferred, to request the deletion or destruction of personal data in case of withdrawal, and to request the notification of the transaction made within this scope to the third parties to whom the personal data has been transferred, (vii) to object to the emergence of a result against the person by analyzing the processed data exclusively through automated systems, and (viii) to receive personal data has the right to demand the compensation of the damage in case of loss due to unlawful processing of the data.
Within the scope of the Law on the Protection of Personal Data, you can submit your rights and requests regarding the implementation of the Law to Polin Yapı by requesting to receive the application form created by the Personal Data Protection Board on our website or by hand, by sending the wet-signed copy personally or through a notary public at “Atatürk Caddesi, Assembly Mahallesi, No. :55 34785 Sancaktepe/Istanbul” or by mailing to our e-mail address at firstname.lastname@example.org. If you forward your requests to our company, your request will be concluded free of charge within 30 days at the latest, depending on the nature of the request. In case of a written response to your request, Data In accordance with the Communiqué on the Procedures and Principles of Application to the Responsible Person, no fee will be charged for the first 10 (ten) pages, and a processing fee of 1 TL will be charged for each page over 10 (ten) pages. as much as the cost The fee will be charged to you. Your application will be answered in accordance with the relevant provisions stipulated in the KVKK, and Polin Yapı may request some confirming information from you in order to confirm that the applicant is the right person; this information will only be requested in order to determine who the real data owner is and to share the application results with the right person.
7. Retention Periods of Personal Data
Our Shopping Site stores personal data for the period specified in these legislations, if it is stipulated in the relevant laws and regulations.
If a period of time is not regulated in the legislation regarding how long personal data should be stored, Personal Data is processed for a period of time that requires it to be processed in accordance with the practices of our Shopping Site and the practices of commercial life, depending on the activity carried out while processing that data, and then deleted, destroyed or is made anonymous.
The purpose of processing personal data has ended; If the storage periods determined by the relevant legislation and our Shopping Site have also come to an end; Personal data can only be stored to provide evidence in possible legal disputes or to assert the right related to personal data or to establish a defense. Despite the expiry of the statute of limitations for asserting the right mentioned in the establishment of the terms herein, and the expiry of the statute of limitations, the storage periods are determined based on the examples in the requests previously made to our Shopping Site on the same issues. In this case, the stored personal data is not accessed for any other purpose, and only when necessary to use it in the relevant legal dispute, access to the relevant personal data is provided. Here, too, personal data is deleted, destroyed or anonymized after the aforementioned period expires.
There may be changes in line with legal and technological developments regarding the issues included on this form.